Manage Orders, Workflow & Notifications

Cart Abandonment Emails

Cart Abandonment Emails

This screen configures automated emails (and optional SMS) that are sent to customers who added products to their cart but didn`t complete checkout.

What you can do here

  • Enable or disable cart abandonment emails
  • Set multiple reminders across different time periods (e.g. 1 hour, 24 hours, 3 days after the cart was abandoned)
  • Customise the subject and message for each reminder using the Customise button next to it
  • Add a discount incentive to encourage completion
  • Enable SMS reminders 

Step by step

  1. Go to Marketing and Seo -> Marketing Tools -> Cart Abandonment Emails .
  2. Enable the feature.
  3. Add one or more time periods for when reminders should send (e.g. 1 hour, 24 hours, 3 days).
  4. Click Customise next to each time period to write the email that goes out at that point.
  5. Optionally add a discount code to any of your reminder emails.
  6. Save - reminders will send automatically based on the time periods you`ve set.

Tips

  • Spacing your reminders out (e.g. 1 hour, then a day later, then a few days later) usually works better than sending them all at once
  • Use the Customise button to keep each reminder`s message fresh rather than repeating the same email
  • Only enable SMS if you`re comfortable with the ongoing per-message cost, as it`s billed monthly

Ask the assistant

The AI assistant can help you manage this directly. Try:

  • "Turn on cart abandonment emails"
  • "Add a reminder email for 24 hours after cart abandonment"
  • "Enable SMS reminders for abandoned carts"
Added: 2026-07-04  •  Last updated: 2026-07-08
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