Your AI website guide is a simple file on your site called llms.txt. Think of it as a welcome note for AI tools: here is who this florist is, here is where they deliver, here are the pages that matter.
Without it, an AI tool has to guess its way around your site. With it, the answer is sitting there ready to read.
Open AI website guide from the Bloomkeeper menu. It shows what is currently in your guide and when it was last updated.
Bloomkeeper builds this from your real shop details and keeps it current as your site changes. It is not something you need to write or maintain by hand.
Usually no. It is set up and refreshed for you. It is worth a look after a big change, such as adding a lot of suburbs or restructuring your categories, to check the right pages are listed.
The guide helps AI tools read your site correctly. It does not make them recommend you. That comes from the rest of the work: accurate details, real content on your suburb pages, and clear FAQs. The guide makes sure that work is found rather than missed.