Once you have accepted the Terms, Bloomkeeper walks you through a short setup. It is shown as a flight path: finished stops bloom green, the one you are on glows gold, and the rest sit waiting.
You do not have to do it all in one go. Come back any time and pick up where you left off, or ask for your Next step.
While you work through setup, Bloomkeeper builds a reviewed snapshot of your site: your pages, your products, your categories, your delivery areas. Your dashboard stays the source of truth. Bloomkeeper reads from it, it does not keep a competing copy.
This first pass takes a little while on a big site. You can leave the page and come back.
If you only do one part properly, make it the brand voice step. Everything Bloomkeeper writes for you comes out of it.