Overview
The Master Email Template allows you to control the overall design and branding for emails sent from your website.
Once set up, your emails can use a consistent, professional layout across key areas of the system, including:
- Order Notifications
- Reviews
- Cart Abandonment
- Workshops
- Members & Loyalty
This helps create a more polished customer experience and ensures your branding is consistent across all email communications.
Where to Find It
Go to:
Design & Layout → Design Elements → Master Email Template
What the Master Email Template Does
The Master Email Template controls the overall styling of your emails, including:
- Your logo
- Colour scheme
- Social media links
- Marketing icon sections
- Overall email layout and presentation
Once configured, your selected design can be applied across supported email types.
Before You Begin
Before setting up your template, make sure you have:
- Your current logo ready
- Your preferred brand colours
- Links to your Facebook and Instagram pages, if you want to include them
- Your preferred marketing messages, such as:
- Free same-day delivery
- Guaranteed freshness
- Same-day delivery if ordered before 2pm
How to Set Up Your Master Email Template
- Go to Design & Layout → Design Elements → Master Email Template
- Select the email template design you want to use
- Update your logo if prompted
- Choose your colour scheme:
- Select from one of the existing colour schemes, or
- Create your own custom colours
- Add your social media links:
- Configure your marketing content blocks:
- Choose whether you want two or three columns
- Add an icon, heading, and message for each marketing point
- Save your changes
Marketing Content Blocks
The marketing content blocks allow you to promote your key selling points inside your emails.
Examples include:
- Free Same Day Delivery
- Guaranteed Freshness
- Order Before 2pm for Same Day Delivery
These can be shown in a clean two-column or three-column layout and help reinforce your brand message.
Email Types Supported
The new email template system can be used with:
- Order Notifications
- Reviews
- Cart Abandonment
- Workshops
- Members & Loyalty
This means your customers can receive beautifully branded emails across more parts of your website experience.
Best Practice Tips
- Use a clear, high-quality version of your logo
- Choose colours that match your website branding
- Keep marketing messages short and easy to read
- Include social links only if they are active and up to date
- Review your template on mobile as well as desktop before finalising
Why This Matters
A professionally designed email template helps you:
- Reinforce your brand
- Create a consistent customer experience
- Improve trust and presentation
- Make every customer email look more polished and professional
Summary
The Master Email Template is your central design area for email branding in Flower Store In a Box.
By setting it up once, you can improve the look and consistency of multiple email types across your website.
To get started, go to:
Design & Layout → Design Elements → Master Email Template
If you need help setting up your email template, please contact support.
Added: 2026-4-10 and last modified: 2026-4-10